PRSA Perspectives News and Notes from the Central Ohio Chapter of PRSA

5 Major Content Marketing Problems (with 5 Helpful Solutions)

Note: Central Ohio PRSA is honored to have Joe Pulizzi as a guest blogger. Joe will be our keynote speaker at our fall Professional Development event. Joe is also extending special discount pricing to Central Ohio PRSA Members for Content Marketing World, contentmarketingworld.com, which is coming up in September in Cleveland. Read on for more […]

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How to Culture Jack for Your Brand

Lisa Arledge Powell, President, MediaSource

If you watched the Super Bowl, chances are you remember the big Superdome blackout. And whether you believe it was caused by Beyonce or not, one thing is for certain – the time in the dark was key for a few savvy brands who jumped on the moment to create some of the most memorable […]

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